Clothing and footwear brand Melting’Pot has a new ad campaign that invites you, “This Summer, abandon your nightmares.” Their brand slogan is, “I dream. I am” so don that sexy jeans, abandon your nightmares (although these monsters look damn adorable in the ads!) and start dreaming.
The ads were photographed by Vincent Dixon for ad agency Armando Testa (Turin, Italy)
The previous set of ads for Meltin’Pot also had some nice eye candy. They added a modern twist to fairy tales. How about prince charming dressed in a leather jacket and waking up sleeping beauty with a car jumper?
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