Sunday, July 11, 2010

Calvin Klein Jeans X Fall/Winter 10.11 by Mert & Marcus


After two seasons with Jamie Dornan and Eva Mendes by Steven Klein [see SS10, FW09.10 campaigns], Calvin Klein Jeans turned to Dutch model Lara Stone and photography duo Mert Alas & Marcus Piggott for their Fall/Winter 2010-11 ad campaign.



Lara Stone, who is a Calvin Klein exclusive this advertising season, is joined by Sid Ellisdon and AJ Abualrub. Models Eric Anderson and Grayson Vaughan are also reported to be part of the campaign, although I can’t see them in this selection released by Calvin Klein. However, you can see them in the uncensored campaign video after the jump.



The campaign is creative directed by Fabien Baron, as you probably guessed from the red splashes. He recently used them on the Interview magazine cover featuring Madonna by Mert & Marcus.



And here is the uncensored new Calvin Klein Jeans X video spot



+ more Mert & Marcus | Calvin Klein | Lara | Sid  | AJ | Fabien | Denim features

+ check out everything jeans at Oki-ni & the Denim Bar at My-Wardrobe

No comments: